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  • daily support for growing kids

    From building strong bones to supporting their immune system, brain function, mood, and more, each gummy is designed to fuel their growth, learning and wellbeing.

    Tap the sections below to explore how each ingredient supports your child from the inside out.

    strong bones

    Kids grow fast — and they need strong nutritional support to keep up. These nutrients help lay the foundation for healthy bones and active bodies.


    • Vitamin D is needed for the normal growth and development of bones in children.
    • Helps build a strong physical foundation as your child grows, moves, and explores.

    healthy gums & teeth

    A healthy smile starts early. These vitamins support gum health and the formation of strong teeth during crucial stages of development.


    • Vitamin C contributes to the normal function of gums and normal collagen formation for teeth.
    • Supports strong, healthy smiles — right from the early years.

    immune support

    School runs, playdates, and changing seasons — their immune system works hard. These nutrients help strengthen your child’s natural defences.


    • Vitamins A, C, D, B6, and B12 contribute to the normal function of the immune system.
    • Vitamin C also helps maintain immune function during and after physical activity.
    • Daily support to help your child stay resilient through school days and seasonal bugs.

    mind & mood balance

    Growing up can be an emotional rollercoaster. These nutrients help keep moods steady and support calm, focused minds.


    • Vitamin B6 contributes to the regulation of hormonal activity.
    • Niacin (B3), Vitamin B6, Vitamin B12, and Vitamin C contribute to the normal functioning of the nervous system.
    • Supports emotional balance, calm focus, and a steady mood during growth and development.

    brain power & learning

    Give their growing minds a boost. These B-vitamins support focus, memory, and cognitive function to help them stay sharp in the classroom and beyond.


    • Vitamin B5 contributes to normal mental performance, supporting memory, concentration, and problem-solving.
    • Vitamins B3, B6, and B12 contribute to normal psychological function, helping your child think clearly and stay engaged in learning.

    eyes & vision

    Good vision is essential for learning and everyday discovery. These nutrients help support healthy eyesight as your child grows and explores the world.


    • Vitamin A contributes to the maintenance of normal vision.
    • Helps support visual development as kids learn, read, and explore the world around them.

    No battles. Just vitamins.

    perfect for fussy eaters

    The UK Department of Health recommends that all children aged 1 to 5 take daily supplements containing vitamins A, C and D. But let’s face it... getting fussy eaters to take liquid drops or chalky tablets can be a struggle!

    That’s where our delicious bear-shaped gummies come in. They’re fun, familiar, and easy to chew, turning a healthy habit into a treat. Plus, they're sugar free and don't cause tooth decay.

    frequently asked questions

    frequently asked questions

    These are suitable for children aged 3 and up. Always supervise young children when chewing and stick to the suggested daily dose.

    In most cases, yes — but we recommend checking with a GP for personalised guidance.

    These gummies pair well with our omega-3 liquid drops (ages 3-6) and our omega-3 liquid (ages 6+). These fill different nutritional gaps and can be taken together.

    This is a very valid concern and one we gave a lot of careful thought to when developing this product.

    Many gummy vitamins are packed with sugar and can leave a sticky residue on teeth, which isn’t ideal for dental health. That’s why we’ve made several conscious choices to make our gummy much more tooth-friendly:

    • 100% sugar-free – We’ve used natural, tooth-friendly sweeteners that don’t feed the bacteria responsible for tooth decay.
    • Soft, non-sticky texture – Designed to minimise clingy residue that can stick to teeth like typical sweets.
    • Parent tip: We recommend giving the gummy in the morning with breakfast. The chewing and brushing that follows during the day helps remove any remaining residue – much better than taking it just before bed.

    These gummies are made without the top 14 allergens, including dairy, gluten, soy, and nuts, however they are made in a facility that does handle allergens.

    Absolutely! The strawberry flavour and fun bear shape make it feel like a treat, not a chore.

    No – our children’s multivitamins are completely sugar-free. We use tooth-friendly alternatives that are kinder to kids’ teeth than traditional sugar-based gummies.

    No – and they shouldn’t. Our philosophy is always food first. But when kids refuse vegetables or have a limited diet, these fill nutritional gaps to support everyday health.

    Mornings are ideal – try making it part of their breakfast routine to build consistency.

    Yes – gummies can be just as effective as capsules or tablets when formulated correctly. We use high-quality, bioavailable ingredients to ensure you get the nutrients your body can absorb and use.

    It’s a common concern. Our gummies are carefully balanced – they’re not loaded with sugar like traditional sweets.

    We avoid artificial colours and preservatives, and our children’s multivitamin is completely sugar-free, using tooth-friendly alternatives.

    Yes – all of our gummies are 100% vegan. We don’t use gelatine or any animal-derived ingredients. Instead we use pectin, which is a plant-based alternative derived from fruit peel.

    No – we never use artificial flavours or preservatives. We keep our formulations clean, natural and effective.

    Generally yes, but it’s always a good idea to check the nutrient levels to avoid doubling up. If in doubt, speak to your healthcare provider.

    Absolutely. Our gummies are designed to support everyday health. They’re safe to use daily as directed, and many customers take them long-term for ongoing support.